Free

Revolutionizing telecoms

About the project

Founded in 1999, the iliad Group is a major player in the European telecoms sector. An innovative telco and the inventor of the world’s first triple-play box, the Group now operates in France, Italy and Poland and has over 17,400 employees serving 47.8 million active subscribers.

My mission is to oversee the design teams (Brand & Product) to create physical and digital experiences that align with both user needs and the company's business objectives.

Lead the design vision and strategy within the various teams, striving for excellence. Define and develop the brand identity across all touch points. Explore and design service & product concepts with the design teams (Free Mobile, Freebox, Retail...). Optimize teams methodologies, tools, and design processes to streamline and improve productivity. Recruit and develop talents to help them progress in their disciplines and thrive within the company.

• Role Head of Design
• Year 2021 - Today